Content from our thought leader

Mark Figliulo

Founder and CEO, Figliulo&Partners

For 25 years Mark has helped grow the world's leading brands including McDonald's, Apple, Coke, Accenture and ABSOLUT.

He was named in Advertising Age's top ten and has been nominated for an Emmy three times. He was the Executive Producer of "I'm Here", a short film by Spike Jonze, which opened the Sundance and Berlin film festivals.

Mark has won over 25 Lions and every other award, in every color and in every category. He has been a judge for many shows including Cannes, One Show and AICP.

Hand touching computer screen

Creative data is an underutilized weapon in brand building

Data is still viewed by some as the enemy of creativity. But used correctly, it can elevate brands out of a sea of sameness.

With creativity first, business will follow

Creative directors shouldn't just run departments. They should lead the whole damn thing, says Mark Figliulo


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