‘We don’t need cutesy characters when carrots taste this good’, the narrator sings, as a Kevin-lookalike is speared with a fork.
Soft drinks giant has announced plans to retire a large number of brands.
FMCG giant makes emphatic case for contribution of marketing as it reports strong results.
Dry-witted animated bird is introduced in campaign by The Public House.
Ukonwa Ojo has previously featured in the Power 100.
Agency launched in June with Peroni Nastro Azzurro creative as founding client.
Trade body will aim to take action to remedy devastating impact of Covid-19 on the sector.
World Federation of Advertisers surveyed 37 businesses representing about $76bn in marketing investment.
Telecoms brand handed main brand work to Publicis Groupe last year.
‘Meet the Snapchat’ generation runs in the US from today and the UK from 17 August.
Advanced Audience Technology is based on user IDs…
Global market will shrink by 9.1% this year, according to Zenith, representing a slightly smaller decline than in 2009.
Microsoft overtakes third-placed Google and gains ground on Apple.
Marc Pritchard announced four-part roadmap towards achieving racial equality in speech at Lions Live.
Businesses should make public actions they take to achieve and sustain diversity, chair of Unstereotype Alliance says.
Brand pledged $40m over four years for organisations supporting black community in US.
FMCG giant reported flat underlying sales in first quarter, due to decline in Asian markets.
Resource comes on back of research showing large majority of world's population feels advertising does not represent them.
Drinks giant said closure of bars and restaurants was having 'significant impact on the performance of our business'.
Same number are creating new messages that respond to impact of pandemic on people's lives.