Content from our thought leader

Lisa Kane

Director of Strategy, Siegel+Gale

Lisa Kane isn’t one to turn down a challenge. Whether it’s mastering taekwondo (she’s a black belt); trying exotic, new foods while traveling in Europe, China or Australia; or figuring out the best, most strategic way to articulate a client’s simple truths — she perseveres. Lisa’s dedication is apparent in her 2013 cross-country move from Siegel+Gale New York to Siegel+Gale Los Angeles, where she’s embraced the California lifestyle by taking up beach volleyball and hiking. Lisa originally joined the firm as an analyst in the strategy group, was promoted to strategist and then to senior strategist. Now, as a strategy director, she harnesses the power of simplicity to smooth out complexities and develop clear, confident solutions for clients. Some of her clients have included Tyco, SAP, Memorial Sloan Kettering Cancer Center, Academy of Television Arts & Sciences and Quest Diagnostics.

Prior to Siegel+Gale, Lisa worked in the marketing department of the Intrepid Sea, Air & Space Museum, creating programs and events to grow the membership base. Lisa holds a bachelor of arts in political science with a minor in communications from Tufts University, and a master’s degree in strategic communications from Columbia University.

Why 'digital strategy' should be nixed from your lexicon

Why 'digital strategy' should be nixed from your lexicon

It's become shorthand for anything digital, but when technology truly connects, consumers take notice, writes the director of strategy for Siegel+Gale


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