Content from our thought leader

Shenan Reed

President of Digital

With a vision to move beyond ‘digital’ and inspire innovation, Shenan joined MEC in 2014 as President of Digital to guide clients through the seismic shift that digital and data is having on their business. A highly respected marketing leader, Shenan has a strong background in integrated strategy and planning, and a deep understanding and appreciation for how data informs the overall communications planning process. Working closely with the agency’s senior client leaders, Shenan and her team have contributed tremendous growth with both existing and new clients, delivering on MEC’s ambition to be its client’s most valued business partner, all while positioning MEC with the best integrated digital offer in the business.  In 2015, Shenan was named iMedia’s Agency Marketer of the Year and, and under her leadership, MEC was voted iMedia’s 2015 Agency of the Year. She has also been honored  by AWNY as a 2015 Working Mother of the Year.

Are consumers devaluing content?

Are consumers devaluing content?

Several factors need to change to ensure quality content continues to be produced, writes MEC North America's president of digital

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