Content from our thought leader

Brittaney Kiefer

Creativity editor

Brittaney Kiefer is creativity editor at Campaign. Contact her at brittaney.kiefer@haymarket.com or 020 8267 8022. 

KFC tells turkey horror stories in animated Christmas campaign
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KFC tells turkey horror stories in animated Christmas campaign

Spots highlight stress of preparing holiday turkey...

Tesco delivery driver takes nostalgic trip through Christmases past
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Tesco delivery driver takes nostalgic trip through Christmases past

Ad continues Tesco's centenary celebrations.

Nike honours 93 black players who paved the way in English football
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Nike honours 93 black players who paved the way in English football

Campaign was created by Wonderhood Studios...

Pick of the Week: Renault steals the show in a season of festive sentiment
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Pick of the Week: Renault steals the show in a season of festive sentiment

Renault's nuanced love story spans three decades.

John Lewis' Edgar the dragon to gatecrash credits on ITV
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John Lewis' Edgar the dragon to gatecrash credits on ITV

Partnership will see character take over channel throughout December.

How John Lewis and Waitrose collaborated on their first joint Christmas ad
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How John Lewis and Waitrose collaborated on their first joint Christmas ad

It is significant step in their integration.

John Lewis and Waitrose's Christmas ad stars overexcited dragon Edgar
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John Lewis and Waitrose's Christmas ad stars overexcited dragon Edgar

It is brands' first joint effort for festive season.

Creatives you should know from Yellowzine and Brooklyn Brothers' Night School
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Creatives you should know from Yellowzine and Brooklyn Brothers' Night School

Initiative aimed to provide talent with skills and confidence...

Sainsbury's travels back to Victorian London to tell myth about Santa
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Sainsbury's travels back to Victorian London to tell myth about Santa

Ad is part of supermarket's 150th-anniversary celebrations...

Loewe's strange Christmas tale mixes stop-motion, art and fantasy
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Loewe's strange Christmas tale mixes stop-motion, art and fantasy

Work is inspired by ceramicist William De Morgan...

Ikea's first Christmas ad tackles 'home shame' during festivities
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Ikea's first Christmas ad tackles 'home shame' during festivities

Work by Mother is set to original grime track...

Can advertising find its place in the regenerative age?
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Can advertising find its place in the regenerative age?

Adland's letter supporting XR was met with cynicism...

TK Maxx's skiing daredevil goes off-piste to deliver odd Christmas gifts
Kratos interrupts man's morning shave in PlayStation's rowdy ad
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Kratos interrupts man's morning shave in PlayStation's rowdy ad

It is latest work for brand by Adam & Eve/DDB

Marie Curie's lighthearted animation wants to get people talking about death
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Marie Curie's lighthearted animation wants to get people talking about death

Ads use euphemisms to start conversation about serious subject.

Pick of the Week: Rustlers entertains with absurd arthouse film
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Pick of the Week: Rustlers entertains with absurd arthouse film

The emotional family drama tells the story of The Hamburger and his son.

Asda's Christmas ad brings festive cheer to town dubbed 'a laughing stock'
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Asda's Christmas ad brings festive cheer to town dubbed 'a laughing stock'

Campaign celebrates modern Britain while attempting to tug on the heartstrings.

McVitie's owner appoints Omnicom agencies TBWA and MG OMD
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McVitie's owner appoints Omnicom agencies TBWA and MG OMD

Their first work will debut next year to promote McVitie's sponsorship of Team GB.

Rustlers releases German arthouse film about The Hamburger and his estranged son
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Rustlers releases German arthouse film about The Hamburger and his estranged son

Biopic tells story of German immigrant on his deathbed...

BBC surprises TV and cinema audiences with powerful short film by Jonathan Glazer

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