Content from our thought leader

Jason Wincuinas

Managing Editor, Campaign Asia-Pacific
YouTube star Ryan Higa talks Lenovo partnership, authenticity

YouTube star Ryan Higa talks Lenovo partnership, authenticity

An accidental digital sensation discusses how he's parlayed his fame on behalf of others' brands while staying true to his own

For ad spend, China's digital giants overtake US rivals

For ad spend, China's digital giants overtake US rivals

Only Google and Facebook brought in more than Baidu and Alibaba -- and this may be just the beginning

Instagram hits 300 million: What it means for brands

Instagram hits 300 million: What it means for brands

Instagram use grows to 300 million and surpasses Twitter, changing online landscape

How China's smaller cities echo post-WWII America

How China's smaller cities echo post-WWII America

Global brands who seek opportunities in line with 1950s U.S. suburbia should look twice at towns like Quanzhou and Wuchang

MRM//McCann's McLaren: Digital is still at the B&W TV stage

MRM//McCann's McLaren: Digital is still at the B&W TV stage

The agency's global CEO talks about the next steps for digital and points to some new developments in China

Adjusting the volume of TV

Adjusting the volume of TV

At Hong Kong's Casbaa 2014 convention, TV executives talked about new opportunities for the medium

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