Zenith forecasts internet adspend will capture 60% of the overall UK market in 2017 and will continue to grow ahead of the market next year.
Group M, the media investment arm of WPP, forecasts global ad growth of 4.3% in 2018, and predicts Google and Facebook will strengthen their stranglehold on digital advertising.
Comparethemarket has launched a campaign featuring the meerkat Sergei reliving childhood memories of Star Wars in a spot that plays on people's nostalgia.
Channel 4 and Jaguar have partnered for a campaign starring the broadcasters' stars Jimmy Carr and Sharon Horgan.
The Sun is launching an outdoor campaign today that will dynamically update with headlines about I'm a Celebrity, Get me Out of Here!.
The positive portrayal of ethnic diversity is one of the standout themes uniting the 2017 crop of Christmas ads.
TV broadcasters and trade bodies from across the globe have partnered for the first time to give advertisers a single databank about the power of television advertising.
Window dressing and flooring specialist Hillarys Blinds has appointed Red Brick Road to its £24m integrated creative account.
Sky Bet has signed a five-year extension to its headline sponsorship of the English Football League (EFL).
From the rise of the experience store to integrating mobile and tech solutions, what are the key trends for marketers and agencies wanting to cut through in today's highly competitive retail sector?
Battersea Dogs & Cats Home is launching a new campaign with programmatic ads amid an increasingly difficult re-homing market due to the growing trend for designer breeds and online pet sales.
Lexus has partnered with Time Out for its self-charging CT hybrid model to highlight how it is the perfect car for 'busy urbanites'.
Topshop will invite fans of Netflix's Stranger Things to its flagship store to watch two episodes of the series the evening before it launches to the public.
A heated diversity debate is raging across the industry after a Private View column by M&C Saatchi creative chief Justin Tindall expressing his boredom.
The media sales teams of ESPN, FourFourTwo and The Guardian are partnering to offer advertisers a joint ad proposition for the 2018 football World Cup in Russia.
Facebook and Google reportedly worked with a right wing non-profit during the US election to target swing states with anti-Muslim and anti-refugee messages.
Hearst has agreed a deal to buy the magazine and book business of Rodale, a publisher focused on health and wellness content.
PepsiCo global beverage group president Brad Jakeman, who heads up the brand's in-house content creation division, is departing to set up a consulting firm.
Iris is strengthening its CRM proposition by bringing in four big names who will form a specialist customer marketing practice.
BT is seeking entrepreneurs and start-ups to help it innovate around fan engagement and bringing viewers closer to the action during its sports coverage.