MediaMonks expands with $150m acquisition of US digital agency Firewood
Silicon Valley shop favours embedded service for clients including Google, Facebook and Salesforce.
WPP appoints Sainsbury's veteran John Rogers as CFO
Mark Read stresses new hire's experience with business transformation.
Red Cross creates choose-your-own Twitter adventure
Step into the shoes of a Red Cross negotiator...
Cinema predicted to outpace global ad market
Spending on silver screen by advertisers to rise 6.8% from 2018.
Beats hires Chris Thorne as global CMO
Former EA marketer fills vacancy left by Jason White.
David Patton joins MPC and The Mill owner
Former Grey chief to lead Technicolor's global ad offering.
Interpublic challenges rivals with 5.5% organic growth
Shares climb, although performance expected to moderate in 2019.
Hennessy to unleash epic Ridley Scott ad on Oscars night
Four-minute film illustrates tastes found in XO through alien landscapes.
Brian Wieser joins Group M to lead business intelligence
Media and advertising analyst moves back to agency world.
Fewer clients opt for pure labour-based agency contracts
Output-based fees are on the rise.
'Faster, better, cheaper' is doing the trick, Sorrell claims
S4 Capital third-quarter revenue up almost 46% organically.
Ad fraud warning as Publicis-backed digital media company Matomy struggles
Struggling digital media company Matomy, in which Publicis Groupe invested over £50m four years ago, has sounded the alarm over "rapidly growing fraudulent online ad impressions".
PepsiCo ventures into new territory with $3.2bn SodaStream acquisition
Food company PepsiCo is branching out into new territory with the $3.2bn (£2.5bn) purchase of SodaStream, the manufacturer of machines that allow consumers to "get busy with the fizzy" at home.
Growing ad revenue is making Amazon more profitable
Amazon has reported its largest ever quarterly profit, at $2.5bn (£1.91bn), on the back of a growing contribution from ad sales, which are higher margin than its core retail business.
Cannes Lions revenue down 9% but marketers spending more
This year's Cannes Lions festival made 9% less revenue than in 2017 owing to falls in both delegate numbers and awards entries resulting from Publicis Groupe sitting out the event and the organisers truncating the schedule.
Publicis Groupe shares slide 7% amid fall in organic growth
The chief executive of Publicis Groupe has experienced his first bad financial quarter since he took charge last June, as a drop in organic growth led its shares down 7% this morning.
SapientRazorfish makes US redundancies amid claims the brand will be axed
Publicis Groupe agency SapientRazorfish has made in the region of 100 redundancies in the US this week and the Razorfish brand is reportedly tipped for retirement.
MediaMonks: the lowdown on the company that topped Sorrell's shopping list
If you were unfamiliar with MediaMonks and want to know more about the company that Sir Martin Sorrell has made his first capture, read on.
Havas Blockchain launches with ICO client Talao
Havas has created a comms-led offering to attract clients in the emerging blockchain and cryptocurrency fundraising space.
Facebook cuts off third-party data providers from targeting ads on its platform
In the next few weeks Facebook is to propose updates to its terms of service and to its data policy as part of moves to "improve privacy" that also include taking away the ability for third-party data providers like Experian to offer their targeting directly to advertisers on Facebook.