Oath, the new umbrella brand Verizon created by combining businesses such as AOL and Yahoo, has pledged to build on consumer trust around its brands that include HuffPost and MSN.
The new executive replaces Philip Lader, who has held the position for 14 years
They're so popular, it's scary
The ad is set to a slow version of the song "You're The One That I Want," performed by Lo-Fang
WPP chief executive hits out at the recent departure of Omnicom's chief financial officer, Randall Weisenburger
The energy drink's slogan must be spiked, a court rules -- and every Red Bull drinker gets a payout
Brian Wilson, Stevie Wonder and Elton John are among the musical royalty in the spot
Diageo's global managing director of Reserve Brand says branded content lets brands tell a story in a way that ads don't allow
Apple has announced the launch of the iPhone 6 and iPhone 6 Plus, in what it believes is its "biggest advancement in the iPhone".
Almost 80 per cent of advertisers are unhappy with programmatic trading due to lack of transparency, according to The World Federation of Advertisers (WFA).
Pernod Ricard has called on Academy Award-winning actor Jeff Bridges to star in its western-inspired four-minute cinematic ad for Kahlúa.
VCCP hires Mother's creative team Faustin Claverie and Thierry Albert, while Yahoo's senior marketers James Tipple and Andrew Cocker are leaving the company, in Brand Republic's round-up of this week's people moves in advertising, marketing and media.
OMD UK poaches Dan Clays as MD, while long-standing Honda marketer Ian Armstrong joins Jaguar, all in BR's round-up of this week's people moves in advertising, marketing and media.
Yahoo appoints Scott Thompson as its new CEO, while Virgin Atlantic sales and marketing director Paul Dickinson leaves to join Christies, all in BR's round-up of this week's people moves in advertising, marketing and media.
Yahoo has confirmed the appointment of PayPal president Scott Thompson as its new chief executive, replacing Carol Bartz who was sacked in September last year.
Virgin Atlantic sales and marketing director Paul Dickinson is leaving the company after 10 years.
Partners Andrews Aldridge co-founder Phil Andrews leaves, while Costa Coffee's marketing director Jim Slater is promoted, all in BR's round-up of this week's people moves in advertising, marketing and media.
The number of people hitting the high street and shopping centres in the first full week of December are down on last year, with the BRC describing the crucial festive sales period as "on a knife edge".
Hewlett Packard has been reduced to clearing its stock of TouchPads, the tablet it launched to rival the iPad, on eBay at a cut-price rate after it failed to sell.
This year's winner had a stellar 12 months. Despite being closed to new business for the first half of the year, it continued to grow and innovate, with highly effective work, writes Sara Kimberley.