Content from our thought leader

Suzanne Bidlake

R & R Partners executive creative director Guto Araki talks with his motorcycles in the background

Independent creative chiefs on turning attention into sales

How do creatives - wherever in the world - address the new client imperative to produce ideas that do more than get noticed?

“Epic” Disney+ ad triumphs in TV creativity awards

Leo Burnett London created the Europe-wide “Stories You'd Expect + Stories You Wouldn't”

Content that Connects: Cosmopolitan's Claire Hodgson

Each week, we’re talking to an editor of one of the UK’s leading magazine brands as they share what content is connecting best during the seismic changes of 2020, what they’ve learned from their consumers during lockdown and how they’re adapting their content strategies across all platforms to best connect with their audiences

When VW's only option was stand-out - and TV

PHD and Adam & Eve/DDB were winners of Best Collaboration for the Volkswagen T-Roc in the Thinkbox TV Planning Awards 2019, run with Campaign

What does it take to be a TV planning star?

They've changed a bit, but what have they learned? Four TV planners give their younger selves a talking to and cast their eyes forward to new developments on the TV horizon

The 5 best TV ads of the moment

Virgin Trains' speeding chair comes in first in TV creativity award

Virgin Trains' "Very fast chair" by Anomaly London has come in first in the latest Thinkboxes Award for TV ad creativity.

The TV ads that get Stu Outhwaite-Noel's blood pumping

We ask one Thinkbox Academy member to cast his eyes over the best TV creative from the past two months. Stand out spots from Argos, British Heart Foundation, Citroen, Irn Bru and Sipsmith make up the latest Thinkboxes award shortlist, selected by the marketing body for UK commercial TV.

The UK's favourite YouTube ads: BMW tops Apple

BMW's ad by FCB Inferno is top of YouTube's Ad Leaderboard, making it the UK's most popular online video ad for October. See the top 10 below.

The UK's favourite YouTube ads: Dior feat. Jennifer Lawrence beats Apple

The film launching Joy, Dior's first new fragrance in 20 years, is top of YouTube's latest Ad Leaderboard, making it the UK's most popular online video ad during September. Hollywood's third highest paid actress dives, spits and jumps for Joy in a high-end production that knocks Apple's new products launch into second place. See all the top 10 ads below.

WCRS reveals oceans' biggest danger with high-tech outdoor screens

WCRS is running a digital outdoor ad for Sky Ocean Rescue to mark Plastic Bag Free World Day on July 3 that uses cutting-edge digital outdoor tech.

Nothing beats Nike in the January/February Thinkboxes

Nike's "Nothing beats a Londoner" has been voted the best TV creative of January/February by the Thinkbox Academy.

"A unique moment in advertising": John Lewis's Becky Brock

"Moz the Monster" is the UK's most popular Christmas video ad, topping YouTube's Ad Leaderboard for November, and ratcheting up double the views of last year's winner, Sainsbury's. Director of marketing Becky Brock tells how John Lewis now witnesses a "unique moment in advertising" each Christmas and uses YouTube for "discoverability" and on-demand viewing.

Carat and Amplifi lead nominations for DCM Awards

Carat and Amplifi lead among the agencies and brands up for contention in the third annual Digital Cinema Media Awards revealed today.

How the rise of populism can fuel creativity

McCann Health, Cannes Lions Healthcare Network of the Year, hosted a roundtable to discuss the role of creativity in a new world order where populism is undermining trust.

Campaign went Dutch to talk entrepreneurship and innovation

Campaign went Dutch for a conversation about entrepreneurship and innovation.

Manning Gottlieb OMD and Age UK take Grand Prix in Thinkbox TV Planning Awards

Manning Gottlieb OMD and Age UK have this afternoon been awarded the Grand Prix in the 2016 Thinkbox TV Planning Awards, run in association with Campaign and Media Week.

Brand Republic and Clear Channel Outdoor Planning Awards: 2014 winners

Outdoor Planning Awards 2015 launch with new data and brand building categories

The Outdoor Planning Awards, run by Brand Republic and Clear Channel, is open for entries this week with a range of categories expanded to reflect the changing nature of the industry and the tools at its disposal.

Tess Alps: Thinkbox chief executive chairs the judging panel

OMD Group leads in Thinkbox TV Planning Awards

OMD Group has the most shortlisted entries in this year's Thinkbox TV Planning Awards, with three each for both Manning Gottlieb OMD and OMD UK.


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