Zalando brings people of all ages together for Christmas.
Set to Cosmic Dancer by T-Rex, the ad follows a young man who takes his grandmother to a festive ball filled exclusively with grandparents and their families. Dressed to the nines, the pair take part in a series of multi-generational activities, including pinball, poker and, of course, dancing.
This follows the brand’s "Free to be" AW19 campaign, which celebrated beauty in all shapes and sizes, with support from supermodel and activist Adwoah Aboa and Frances Dunscombe, who also plays the nan in the Christmas ad.
The work was directed by Sam Hibbard through Somesuch.