Many Millennials learned a harsh truth last week in a study commissioned by Action 7 News in Albuquerque: Some men's beards have more germs than toilets.
A web film by Beeby Clark & Meyler for shaving company Schick Hydro shows the removal of one of these hairy disease vectors.
The film stars Harley Morenstein from the popular YouTube series "Epic Meal Time." Since the series' inception, Morenstein has donned a beard — until now.
In an over-the-top fashion akin to his series, Morenstein's beard is shaved using a Shick razor. Or as he puts it, "Whoever is tasked with shaving this beard should have some experience in landscaping."
Client: Schick Hydro
Agency: Beeby Clark+Meyler
Executive Creative Director: Tom Beeby
Senior Art Director: James Ferraro
Copywriter: Sam Wadhams
Senior Account Director: Rebecca Beacham
Senior Account Manager: Michael Civins
Senior Producer: Nick Colletta
Production Company: Agon Creative
Director/Director of Photography: Nic Sadler
Producer: Jesse Roberts