After winning a Cannes Lion, Hotels.com's Captain Obvious returns

In a campaign from Crispin Porter & Bogusky, the spokesman offers rewards when life doesn't

Hotels.com knows that life isn't always rewarding. In new films from Crispin Porter & Bogusky, the marketer brings back its forthright spokesman, Captain Obvious. It's been a year since he ran for president, earning him a Cannes Lion, and now the captain returns to tell consumers, well, the obvious. Like the fact that binge-watching your favorite TV series isn't aways rewarding because you miss important milestones such as grandpa's 99th birthday—and even his death. In addition to the spots, the campaign includes radio, social media, an interactive online video, influencer partnerships and interviews with Captain Obvious at Radio Row in Phoenix during March Madness.

Credits

FORMAL CLIENT NAME
AGENCY
CP
VP/CHIEF CREATIVE OFFICER
CREATIVE DIRECTOR
ASSOCIATE CREATIVE DIRECTOR(s)
COPYWRITER
VP/EXECUTIVE DIRECTOR OF ART DIRECTION AND DESIGN
DESIGNER
ART PRODUCER
VP/DIRECTOR OF CONTENT PRODUCTION, BOULDER
PRODUCER, VIDEO
PRODUCTION COMPANY & CITY
DIRECTOR
EXECUTIVE PRODUCER (PRODUCTION CO)
EXECUTIVE PRODUCER (PRODUCTION CO)
DIRECTOR OF PHOTOGRAPHY
EDITORIAL COMPANY & CITY
EDITOR
ASSISTANT EDITOR
POST PRODUCER
POST PRODUCTION & CITY
VFX ARTIST
MIX COMPANY & CITY
MIX ARTIST
EXECUTIVE PRODUCER, MIX
ANIMATION COMPANY & CITY
TELECINE
COLORIST
SENIOR PRODUCER, TELECINE
ACCOUNT DIRECTOR
CONTENT MANAGEMENT SUPERVISOR
CONTENT SUPERVISOR
CONTENT MANAGER
BUSINESS AFFAIRS
HEAD OF INTEGRATED STRATEGY

GET YOUR CAMPAIGN DAILY FIX

The latest work, news, advice, comment and analysis, sent to you every day

register free