WATCH: Into the Metaverse: Representation

WATCH: Into the Metaverse: Representation

The next episode in Into the Metaverse explores the complexities of representation in the metaverse that brands must navigate as they enter virtual worlds.

As with any new platform or experience, brands must ensure that their Web3 experiences are diverse and inclusive. What are the barriers to getting there and how can brands get it right? 

This episode, Alyona Uvarova, Campaign US editorial intern, talks to three experts about how brands can ensure their metaverse experiences are as diverse and inclusive as possible.

In this episode: 

  • Karen Baker, founder and president, Boathouse
  • Jessica Berger, VP, innovation, Publicis Media
  • Lawrence Edmonson, chief technology officer, Barbarian

Can’t get enough metaverse? Register for our upcoming virtual event, Tech Talks: The Metaverse, Down to Earth, on Nov. 3 at 12 p.m. ET.

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