Watch: how data, technology and customers are changing marketing as a sector

In our latest 'Bums on Seats' video offering advice from the UK's leading marketers, we speak to senior marketers Chris Duncan (News UK), Fabien Callens (Kenneth Green) and Andrew Jones (BSH Home Appliances) by asking them 'what are the ways marketing will change as a sector?'

In this video, produced in partnership with creative agency Team Darwin, we asked marketers what marketing challenges are we about to face?

Click HERE for part 1

Visit the ‘Bums on Seats’ YouTube channel for extended videos and extra content


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