Virtual reality reunites families for holidays in tear-jerking Cricket, Alcatel spot

The four-minute film has already been viewed 2 million times

Not all families can be together for the holidays—some are separated by thousands of miles across country borders. For its latest social campaign, which came out last week, Cricket Wireless and Alcatel worked with social content studio Shareability to bring families who haven’t seen each other in years together once again. Using Alcatel Idol 4 and VR goggles, three families, two from Mexico and one from Canada, reunite virtually with their loved ones in the United States. Little do they know, they are about to reunite in reality as well. The video can be found on YouTube and Facebook, where the video has already been viewed more than two million times. 


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