AgencyCrispin Porter & Bogusky
SectorMedia / Entertainment Brands, Sport brands, Travel and Airlines
ExposureTurkey and United Kingdom
Crispin Porter & Bogusky spot tours greens of the world
From teeing off a cliff edge in Antalya to powering through snow-covered fairways in Montreal, Turkish Airlines hopes to inspire golfers to travel the world in its latest campaign. Crispin Porter & Bogusky London created the spot, which will run online and on TV in several European markets. It’s a good watch but curiously niche for a multi-country TV campaign — how big can the market for globetrotting golfers be? The work was created by Tom Hall and Tessie Gaertner, and directed by David Frankham through Smuggler.