TRO tops experiential agency league table in Marketing magazine

TRO has come top of the experiential league
TRO has come top of the experiential league

Event's sister title Marketing has unveiled its latest experiential league chart and it is topped by TRO, RPM and Iris Experience.

Each year Marketing sends a survey directly to the experiential agencies and each company is ranked according to their 2010 turnover.

Unfortunately Jack Morton Worldwide and Momentum Worldwide are affected by the Sarbanes-Oxley Act and cannot extrapolate their experiential figures from the rest of their services, so they cannot be ranked in the experiential leagues.

The league makes for interesting reading with the top six agencies all improving on their positions from last year, while the top ten also boasts two new entries in the form of Fizz Experience and Reach Contact.

Interestingly the top six agencies are all showing healthy increases in the percentage of turnover that experiential contributes to their total turnover.

The top 22 in order are as follows:

  1. TRO
  2. RPM
  3. Iris Experience
  4. Carbon Marketing
  5. Closer
  6. Ignite Europe
  7. Exposure Promotions
  8. Fizz Experience
  9. Blackjack Promotion
  10. Reach Contact
  11. iD Experiential
  12. Slice
  13. Sense Marketing Services
  14. Because
  15. Event Marketing Solutions
  16. N20
  17. Sledge
  18. Haygarth
  19. Merchandising Sales Force
  20. Itch
  21. The Lounge Group
  22. Link Communication

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