SectorMedia / Entertainment Brands and Video Games brands
Burgers and Black Ops collide in ad for the fast-food chain by 72andSunny
72andSunny has created ads for videos games such as Guitar Hero and ads for Carl's Jr., so it's appropriate that its latest spot "Best Day Ever" combines both.
The campaign ties together Black Ops III and the Tex Mex Bacon Thickburger, offering virtual merchandise in a peel-off contest. One of the prizes is a playable weapon camouflaged with mustard, ketchup and pickles.
In typical Carl's Jr. fashion, the ad includes a model. This time it's Charlotte McKinney, who also appeared in the chain's 2015 Super Bowl commercial.