TBWA launches cultural editorial arm Backslash

TBWA Worldwide's new editorial capability helps weave cultural and trend insight into the lives of its employees to inform their creative output.

by Nicola Kemp
TBWA publishes insight and trend content on Instagram using @tbwabackslash
TBWA publishes insight and trend content on Instagram using @tbwabackslash

To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register here or sign in below if you already have an account.

Sign in

Register

  • Limited free articles a month
  • Free email bulletins

Register Now

Become a member

From $116 a year

  • Full access to campaignlive.com
  • Exclusive event discounts
  • Plus lots more...

Choose a package

Need to activate  your membership?