Super Bowl 2015: Watch the best ads

Ahead of Super Bowl yesterday, Bud Light, BMW, Newcastle were among the brands to roll out their ads online. Others, meanwhile, held off until the big day and premiered them during the game itself. 

Here are some of the best Super Bowl ads from this year's crop.

Always "#LikeAGirl" by Leo Burnett

Avocados From Mexico "First Draft Ever" by GSD&M

BMW "Newfangled Idea" by KBS+

Bud Light "Coin" Energy BBDO

Budweiser "Lost Dog" by Anomaly

Carnival "Come Back to the Sea" by BBDO Atlanta

Clash of Clans "Revenge" by Barton F. Graf 9000

Coca-Cola "Make it Happy" by Wieden & Kennedy

Dove Men & Care "#RealStrength" by The Marketing Arm

Esurance "Sorta Pharmacy" by Leo Burnett

Esurance "Sorta Your Mom" by Leo Burnett

Fiat "Blue Pill" by Richards Group

GoDaddy "Working" by Barton F Graf

Kia "The Perfect Getaway" by David & Goliath Los Angeles

Lexus "Make Some Noise"by Walton Isaacson

Loctite "Positive Feelings" by Fallon Minneapolis

McDonald’s "Pay With Lovin'" by Leo Burnett

Microsoft "Empowering Us All" produced in-house

Mercedes-Benz "Fable"

Mophie "All-Powerless" by Deutsch LA

Nationwide "Make Safe Happen" by Ogilvy & Mather

Nissan "With Dad" by TBWA\Chiat\Day, Los Angeles

Newcastle "Band of Brands" by Droga5 New York

NFL "No More" by Grey

Northrop Grumman "Hanger" by mcgarrybowen

Priceline "Know a Guy" by Butler Shine Stern & Partners

Reebok Freak Show "Be More Human" by Venables Bell & Partners

Snickers "The Brady Bunch" by BBDO New York

Skittles "Settle It" by DDB Chicago

Squarespace "Om" by Wieden & Kennedy

T-Mobile "Kim's Data Stash" by Publicis Seattle

Toyota "How Great I Am" by Saatchi & Saatchi LA

TurboTax "Boston Tea Party" Wieden + Kennedy Portland

Victoria's Secret "Let the Real Games Begin"

Weathertech "America at Work" by Pinnacle Advertising

WeightWatchers "All You Can Eat" by Wieden & Kennedy

Wix "It's That Easy" by Committee LA