Subway marks World Sandwich Day with donations and pop-up

Subway, the fast food chain, is marking World Sandwich Day with a pop-up that tracks the number of global meals it is donating to help fight hunger.

It is part of the brand’s global "Live feed" campaign where more than 40,000 Subway restaurants across 60 countries will donate meals to local hunger-relief charities.

The "Subway live feed headquarters" activity will pop-up at Madison Square Garden in New York tomorrow. There will be DJ sets, free sandwich samples, giveaways and a performance by Andy Grammer.

Suzanne Greco, president and chief executive of Subway, said: "As a global food company, we are passionate about the fight against hunger. We want to ensure everyone has access to nutritious food.

"On World Sandwich Day, we are offering more than a free sandwich to our loyal customers, we are also offering a chance to fight hunger around the world."

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