Stylist Live increases audience by a third

Stylist Live, ShortList Media's flagship event aimed at women, has increased its audience by 33%.

The event, which opened its doors for a third year last weekend (10-12 November), pulled in 20,000 visitors compared with 15,000 in 2016.

Stylist Live moved to a bigger location this year at the Olympia in Kensington. The event was previously held at the Business Design Centre in Islington.

The event featured talks, workshops, makeovers, catwalks and shopping. There were activations from Google, Benefit, Diet Coke, Nissan Juke and Pukka.

ShortList Media has been expanding its events this year as chief executive Ella Dolphin has previously told Campaign that it is "front and centre of the business".

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