Skoda reviews UK ad account

Skoda reviews UK ad account

Skoda, the car marque owned by Volkswagen, is reviewing its UK advertising account.

The brand has had chemistry meetings with four agencies including the incumbent Fallon, as well as Adam & Eve/DDB, Mother and Uncommon. However, Uncommon is no longer part of the process.

The review is another blow for Fallon, which lost the Cadbury account to VCCP last year.

Earlier this year Fallon created an ad featuring Paloma Faith covering Cass Elliott’s Make Your Own Kind of Music as part of the brand’s "Driven by something different" campaign.

Skoda’s global integrated account is still under review. This is handled by Fallon’s Prague office.

In April, Skoda awarded its UK digital business to Tribal Worldwide after a pitch in December.

Skoda did not respond to Campaign’s enquiries.

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