San Pellegrino links with Harvey Nichols for 'Live in Italian' pop-up

San Pellegrino offers Italian experience
San Pellegrino offers Italian experience

San Pellegrino is partnering with department store Harvey Nichols to stage a celebration of all things Italian.

The sparkling natural mineral water brand is taking over Harvey Nichols' terrace at its flagship store in London's Knightsbridge. The pop-up concept, launching on 11 July and running until 7 August on the terrace on the fifth floor, will invite Londoners to ‘Live in Italian’.

The terrace is inspired by Italy’s rustic piazzas, with the aim of encapsulating an authentic Italian dining atmosphere.

The dining experience will feature four exclusive banquets hosted by Michelin star chefs, including Theo Randall and James Lowe, along with a daytime menu curated by the Italian Supper Club.

Along with gourmet food, specially designed summer cocktails will also be available.

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For more activations and experiential campaigns in London, download our latest report, London's Experiential Playground.

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