REVEALED: The Campaign US Media Awards 2022 shortlist

Campaign US Media Awards 2022 logo

The winners will be honored at a virtual ceremony on April 28 at 3 p.m. ET.

From TikTok to Twitter, from Fortnite to Twitch, the media landscape is dynamic, complex and constantly changing — meaning successful media professionals must be nimble, savvy, technical and creative to compete.

That’s why Campaign US is proud to announce the shortlist for its second annual Media Awards, honoring teams and individuals working in media planning, buying and sales in a challenging and fast-changing environment.

This year’s shortlist candidates demonstrate the agility with which media professionals must operate across a multitude of channels and platforms.

A big thank you to our jury of media professionals, led by our esteemed chair, Linda Yaccarino,  chairman, global advertising and partnerships at NBCUniversal, for allowing us to give this industry the recognition it deserves. 

See the shortlist below, and don’t forget to register for our virtual awards celebration on April 28 at 3 p.m. ET.

Agency Categories

Agency - Best media strategy - under $500k

  • Anti Agency Group - Highland Film Group: The Misfits
  • Ad Results Media
  • Horizon Media - Pacifico: Beat The Best
  • Horizon Media - Little Caesars: Pretzel Crust Comeback
  • Initiative

Agency - Best media strategy - $500k - $1M

  • 9thWonder
  • Digitas
  • Mediahub Global
  • Media Matters Worldwide
  • UM
  • Zenith

Agency - Best media strategy - more than $1M

  • Canvas Worldwide
  • Carat US
  • Empower
  • Initiative - Lego 5PM Click-Off
  • Initiative - The Real Cost Presents: Mind Control Menace

Innovation Categories

Best integrated storytelling

  • Canvas Worldwide
  • Initiative
  • Just Global
  • Mediahub Global
  • Rain the Growth Agency
  • Team Lewis

Best use of data

  • Disney
  • Just Global
  • Mediahub Global
  • PMG
  • Starcom

Best use of digital/programmatic

  • Acronym
  • Havas Media Group - Havas Market and Arena Media for Proximo Spirits
  • Havas Media Group - Havas Media, Havas Chicago and National Association of Realtors
  • Mediahub Global
  • Starcom
  • T-Mobile & Media.Monks

Media Owner Category

Media Owner - Best media strategy

  • Aki Technologies partnered with Primal Kitchen
  • Bidstack
  • Vevo

People/Team Categories

Planning and buying team of the year

  • Canvas Worldwide
  • Initiative - Lego Magic Makers
  • Initiative - The Climate Pledge
  • McKinney
  • Mediahub Global
  • Wavemaker

Rising Star - Media Agency

  • Courtney Schier, Mediahub Worldwide
  • Jamie Zimmerman, Media Matters Worldwide
  • Jordan Saintil, Mediahub Global 
  • Marisa Halprin, Mediahub Worldwide
  • Meei Chai, Wavemaker US
  • Nicole Donahue, McKinney

Sales team of the year

  • Firefly
  • Goodway Group
  • Roku
  • WarnerMedia

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