R/GA's prescription for future agencies: Build business ecosystems

Transformation. Change. They're big words that are hard to fit in the mouth, but it's something RG/A has tried to digest with an aggressive approach to unlocking opportunities for its clients and itself.

by Adrian Peter Tse
RG/A's Barry Wacksman used work with Beats as an example of business transformation.
RG/A's Barry Wacksman used work with Beats as an example of business transformation.

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