R/GA's prescription for future agencies: Build business ecosystems
Transformation. Change. They're big words that are hard to fit in the mouth, but it's something RG/A has tried to digest with an aggressive approach to unlocking opportunities for its clients and itself.
For full access to this article, you must be a Campaign US subscriber.
Click here to view our subscription options, which now include access to the 2023 Agency Performance Review — a comprehensive analysis of agency business in the past year.
If you are already a subscriber and can't see this article: Click here to activate your subscription.
For support, please email: campaignusa.support@haymarketmedia.com or call (800) 381-0891.