Creative veteran Vann Graves is setting up shop in Chattanooga, Tenn., and is asking friends and former colleagues to help him find a name. Here are the nominees, presented by the creatives who dreamed them up. Below them is the poll, where Campaign US readers’ can decide which one should adorn Graves' door. Think you can do better? Add your own in the comments section below.
1. Rail Three
"The idea being, [it] is the one that carries the juice and power to make things go."
David Lubars, Chairman and Chief Creative Officer, BBDO Worldwide
"We raise flags when we believe in something. Every movement of any importance has a flag. Serendipitous that your initials have amazing meaning."
(Flores, Lamb, Lynch, Graves and Gross are the last names of the founding team of the agency.)
Susan Credle, Global Chief Creative Officer, FCB
"Simply put, it’s a safe place for crazy ideas."
Eric Silver, North American Chief Creative Officer, McCann
"I really, really like Hear/Tell, and not just because I'm from South Carolina. It is something that folks say in the South. An agency needs to listen to clients and help them tell their story. Kind of perfect for the social nature of everything these days - what you want people out in the world to do."
Leslie Sims, Chief Creative Officer, Y&R New York
5. Madison and Moonshine
"It takes a renegade to work in advertising, and the same kind of personality to run moonshine!"
Jimmy Smith, CEO/Chief Creative Officer, Amusement Park Entertainment