In pictures: Pernod Ricard hosts summer party at The Shard


Pernod Ricard hosted its annual summer party at The View from The Shard on Wednesday (22 June).

The brand's strapline, 'Créateurs de convivialité', was brought to life with a showcase of some of its iconic brands including Chivas, Absolut and Perrier-Jouët.

Hosted by managing director Denis O'Flynn, the event is part of Pernod Ricard's goal towards 'Shaping the Nation’s Drinking Experiences' and is organised by the brand's internal events team.

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For more activations and experiential campaigns in London, download our latest report, London's Experiential Playground.

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