In pictures: Pernod Ricard hosts summer party at The Shard

of

Pernod Ricard hosted its annual summer party at The View from The Shard on Wednesday (22 June).

The brand's strapline, 'Créateurs de convivialité', was brought to life with a showcase of some of its iconic brands including Chivas, Absolut and Perrier-Jouët.

Hosted by managing director Denis O'Flynn, the event is part of Pernod Ricard's goal towards 'Shaping the Nation’s Drinking Experiences' and is organised by the brand's internal events team.

Comment below to let us know what you think.

For more activations and experiential campaigns in London, download our latest report, London's Experiential Playground.

Tags

Subscribe today for just $116 a year

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.com , plus get exclusive discounts to Campaign events

Become a subscriber

GET YOUR CAMPAIGN DAILY FIX

The latest work, news, advice, comment and analysis, sent to you every day

register free