In pictures: Nandos' Cock o' Van at Lovebox

of

Nando's brought its Rule the Roost activation back to Lovebox music festival in London over the weekend (17-18 July).

The brand hosted a series of live music acts on the rooftop of its Cock o’ Van throughout the day, including Nay Nay, Lion Babe, April Towers and Artwork.

It also delivered surprise performances from the likes of Ella Eyre, Shy FK, MK and Karen Harding.

After her performance, Eyre took on the brand's 'Flip the Bird' activation, where she was keen to beat fellow festival performers, Rudimental.

The Cock o’ Van served Nando’s signature Peri-Peri chicken products below, as well as fries and beverages. 

PrettyGreen is handling all communication for the festival activations, meanwhile music and entertaiment agency Frukt is involved in their production. 

Nando’s Rule the Roost activation will see the brand travel to Camp Bestival from 30 July to 2 August and Bestival from 10-13 September. It has already appeared at Parklife and Wireless festivals. 

The brand also brought its Rule the Roost activation to the aforementioned festivals last year.

More: Five of the best summer festival activations

Comment below to let us know what you think.

For more in-depth and print-only features, showcases and interviews with world-leading brands, don't miss the next issue of Event magazine by subscribing here.

Follow @brea__carter

Tags

Start Your Free 30-Day Free Trial

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.com, plus get exclusive discounts to Campaign events.

Become a subscriber

GET YOUR CAMPAIGN DAILY FIX

Don’t miss your daily fix of breaking news, latest work, advice and commentary.

register free