The Barlcays stunt took place at the financial brand’s newest store, in Princes Mall, Edinburgh, featuring ‘Barclayguards’ who kept a close eye on the iconic football trophy. Shoppers had the chance to get a snap with throphy.
Entertainment on the roof of the centre throughout the day came from local Ceilidh and dance caller, Covent Garden act Spikey Will, a Scottish piper. Barclays also hosted a number of product giveaways as part of the experience.
Clare Andrew, managing director at Shoppertainment, said: "This Barclay’s promotion worked really well because of the opportunity for shoppers to see such an exclusive trophy and enjoy the various entertainers."
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