Pick of the week: Subway "Favourites" by McCann London

Omar Oakes found Subway's new ad tasty and surprising yet familiar - just as a good sandwich should be.

There is something irresistibly charming about seeing this everyman character internally struggling to choose a filling – almost to the point of neurosis – as he tries to hide his indecisiveness. Great voiceover work is a big plus too.

Brand: Subway
Title: Favourites
Agency: McCann London
Client: Manaaz Akhtar, regional marketing director, Europe

Subscribe today for just $89 a year

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.com , plus get exclusive discounts to Campaign events

Become a subscriber

GET YOUR CAMPAIGN DAILY FIX

The latest work, news, advice, comment and analysis, sent to you every day

register free