Old Navy 'Resolve to Save Big' by Chandelier Creative

Old Navy 'Resolve to Save Big' by Chandalier Creative.
Old Navy 'Resolve to Save Big' by Chandalier Creative.

Chandelier's latest ad for Old Navy capitalizes on post-holiday values

Many retailers campaign on deep discounts and recycled ads after the holidays. This ad for Old Navy bucks that trend by advertising a post-holiday sale in a new spot by New York’s Chandelier Creative.

It features Julia Louis-Dreyfus who, as in previous spots in the "#RunToOldNavy" campaign, takes the role of an eccentric aunt nonplussed by news of a sale.

In December, Louis-Dreyfus took over from Amy Poehler as brand ambassador, a role Old Navy said she will continue through the summer.

Campaign credits

Agency: Chandelier Creative

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