Many retailers campaign on deep discounts and recycled ads after the holidays. This ad for Old Navy bucks that trend by advertising a post-holiday sale in a new spot by New York’s Chandelier Creative.
It features Julia Louis-Dreyfus who, as in previous spots in the "#RunToOldNavy" campaign, takes the role of an eccentric aunt nonplussed by news of a sale.
In December, Louis-Dreyfus took over from Amy Poehler as brand ambassador, a role Old Navy said she will continue through the summer.
Campaign credits
Agency: Chandelier Creative