AdvertiserCampbell's Chunky Soup
AgencyY&R New York
SectorFood and Drink and Grocery food
Athletes chow down on bowls of soup in farcical fantasy football spot from Y&R New York
Campbell’s rolls out the first spot in its "Everyman All-Star League" campaign for Chunky Soup, which it first teased a month ago. In the 30-second TV ad by Y&R New York, NFL players Drew Brees, Odell Beckham Jr., Eddie Lacy, Todd Gurley, Eric Ebron and Kyle Long turn the tables on fantasy football fans and draft regular people. The No. 1 draft pick is a welder, volunteer firefighter and a good dad. Four more spots with more draft picks will debut throughout the football season. Fans can create their own "player card" at EverymanLeague.com to be placed on a team and be entered to win tickets to the Super Bowl or NFL swag.