Sharon Osbourne, the reality-TV celebrity, makes a cameo in Moneysupermarket.com’s latest campaign. Mother created the spot, in which a man called Dave saves money through the price-comparison site and is inspired to strut through the streets of Los Angeles in denim hot pants and killer heels to The Pussycat Dolls’ Don’t Cha. Joining Moneysupermarket.com’s growing list of celebrity spokespeople, Osbourne appears in the sign-off, telling Dave that he is "so Moneysupermarket". The work was directed by Fredrik Bond through Sonny London. It launched during an episode of Stars In Their Eyes on ITV.