Moneysupermarket.com "Epic Action Man" by Mother

The latest ad in Moneysupermarket.com's epic campaign stars Action Man.

The Hasbro action figure is so overcome by his savings from Moneysupermarket that he rallies the troops to dance in the desert, even stripping down to his blue underpants. The ad is set to ‘90s classic Finally by CeCe Peniston. It was created by Mother, the brand’s outgoing agency – and the joyful creativity of the spot makes it even more bittersweet that the two are parting ways.