Mexican Football Federation tells origin story of soccer star Maribel Domínguez

The short film, created by Media.Monks, reveals Dominguez began playing soccer disguised as a boy.

Maribel Dominguez is one of the most iconic soccer players in Mexico’s history, but her journey to stardom was shrouded with obstacles. 

In the Mexican Football Federation’s spot "Mario" a young Dominguez fools the boys in her neighborhood into letting her play soccer with them by dressing as a boy. She commits to the part by cutting her hair short and binding down her chest.

"For years I pretended to be a man to be able to play soccer," Dominguez says. "They called me Mario. But I’ve always been Maribel." 

Dominguez would go on to compete in two World Cups with the Mexico Women’s National Team in 1999 and 2011 and played in the 2004 Athens Olympic Games.

GET YOUR CAMPAIGN DAILY FIX

Don’t miss your daily fix of breaking news, latest work, advice and commentary.

register free