Home improvement retailer creates six-second window display installations for Manhattan opening
Since 2013, Lowe's has shared six-second videos on Vine with simple yet practical tips.
The home improvement retailer's latest use of the short video platform by BBDO NY was at the opening of their first Manhattan location.
The displays brought their Vine videos to life, showing with mechanical magic helpful home hints in six seconds.
A behind-the-scenes video captures the craftsmanship and imagination behind the installations.