Lidl "#LidlSurprises - turkey" by TBWA\London

Lidl's down-to-earth Christmas campaign for 2016 continues the brand's #LidlSurprises activity.

The film follows "anti-advocate" Debbie who has accused Lidl's farm of being a "prison for turkeys".

The retailer takes Debbie to a supplier, where she can see for herself how the free-range birds are kept.

Previous ads in the campaign include "Steak", which featured a Lidl sceptic visiting a beef farm.

Credits

Advertising and marketing director, Lidl UK
Agency
Executive creative director
Creative directors
Agency planner
Business director
Senior account manager
TV producer
Production company
Director
Producer
Director of photography
Edit facility
Editor
Post-production
MPC
Lead Flame
Colourist
Sound
Audio mixer and sound design
Music
Publisher

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