Kellogg's "'Tastes too good 'Crunchy Nut music video" by Leo Burnett

In the latest social-first activation from Kellogg's Crunchy Nut, foodie influencer What Willy Cook adapts Crunchy Nut's earworm jingle into a song and music video.

For full access to this article, you must be a Campaign US subscriber.

Click here to view our subscription options, which now include access to the 2023 Agency Performance Review — a comprehensive analysis of agency business in the past year.

If you are already a subscriber and can't see this article: Click here to activate your subscription.

For support, please email: or call (800) 381-0891.

Sign in

Become a member

From $169 a year

  • Full access to
  • Exclusive event discounts
  • Plus lots more...

Choose a package

Custom Pricing for Group Subscriptions

  • Get company-wide access for your team, department or entire organization.

Contact Us for Rates

Need to activate  your membership?