Kayak takes off with two new ads

Travel website's new videos retain humorous tone set by longtime agency BFG9000

Travel website Kayak.com has debuted two new spots for the brand boasting how easy its site is compared to the competition.

The two videos are by Barton F. Graf 9000, which has worked with the brand for almost five years now. (Recall this 2012 corker featuring a brain surgeon.)

The two ads send up the same premise that navigating travel websites is a problem fixed more easily than other tight spots. We'll probably see more of this as the Priceline Group website expands the campaign to social media.