J Walter Thompson acquires minority stake in Turkey shop Wanda Digital

Wanda Digital: J Walter Thompson acquires minority stake in the Istanbul-based agency
Wanda Digital: J Walter Thompson acquires minority stake in the Istanbul-based agency

J Walter Thompson has acquired a minority stake in Wanda Digital, an independent agency in Istanbul.

Wanda, founded in 2006, took net sales of £2.2 million last year and has a client roster that includes Turkcell, L’Oreal, Nestle and Unilever.

Wanda and Manajans J Walter Thompson Turkey will continue to operate independently and invest in new technology and innovative projects.

Manajans Thompson was bought outright by JWT in 2012. The WPP-owned agency had owned a minority stake in Manajans since 1985. 

A statement from WPP explained: "Turkey is one of the next 11 growth economies where WPP companies (including associates) generate revenues of over $1 billion and employ over 10,000 people.

"In Turkey itself, WPP companies (including associates) generate revenues of around $120 million and employ approximately 1,300 people."

Subscribe today for just $116 a year

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.com , plus get exclusive discounts to Campaign events

Become a subscriber

GET YOUR CAMPAIGN DAILY FIX

The latest work, news, advice, comment and analysis, sent to you every day

register free