Interactive Abba exhibition to premiere at Earls Court

The 'ultimate interactive experience' of pop sensation Abba will make its world debut at London's Earls Court next month.

Interactive Abba exhibition to premiere at Earls Court
Interactive Abba exhibition to premiere at Earls Court

Abbaworld will consist of 25 rooms filled with music, footage, images and never-before-displayed memorabilia from the group's personal collections.

Fans will even be able to ‘perform' with the foursome via a 3D holographic illusion, appear on album covers and re-create the Abba sound.

All interaction will be filmed, allowing visitors to access it later on online.

The exhibition opens on 27 January and runs until 28 March.

"On behalf of Agnetha, Björn, Benny and I, we are delighted to be part of Abbaworld and to have the opportunity to share our amazing experiences with our fans," said Frida Lyngstad.

"The interactive elements mean this is the first time we can actually take them on the journey with us. London has a special place in all our hearts and we are looking forward to the world premiere of Abbaworld in January."

Tickets go on sale tomorrow (3 December).

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