Inside House of Peroni's citrus infusion


Peroni, the premium lager brand, has set up its House of Peroni once again with an array of citrus-themed experiences.

The pop-up, which lasts until 15 October, takes the form of an Italian fruit market with blue crates of oranges and lemons located around the space.

There is a gelato stall selling a ricotta and bergamot flavour, as well as a trattoria serving classic dishes from Italy.

Additionally, there is a secret bar hosted by Simone Caporale called The Bitter End for 10 people at a time that explores "distinct flavours of Italian Chinotto through Peroni Ambra infusions".

The House of Peroni has a DJ every evening playing Italian music.

Start Your Free 30-Day Free Trial

Get the very latest news and insight from Campaign with unrestricted access to , plus get exclusive discounts to Campaign events.

Become a subscriber


Don’t miss your daily fix of breaking news, latest work, advice and commentary.

register free