Ikea turns adorable kids' drawings into stuffed toys

of

Ikea has transformed a handful of children's drawings into stuffed toys as part of a charity partnership between the retailer, Unicef and Save the Children.

The stuffed characters will be sold to raise money for the Ikea Foundation, which supports education in poverty-stricken countries.

The toys are available in 10 characters, designed by children. 

Brand: Ikea

Start Your Free 30-Day Free Trial

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.com, plus get exclusive discounts to Campaign events.

Become a subscriber

GET YOUR CAMPAIGN DAILY FIX

Don’t miss your daily fix of breaking news, latest work, advice and commentary.

register free