Ikea "Stay home" by McCann Madrid

Ikea Spain urges customers to practice social distancing with a home-loving campaign.

"Hello, I’m your house," the ad says, highlighting the family home as a place where people can be themselves and "take refuge from the bad".

It continues: "Maybe this is the time to rearrange the furniture, or get our heads in order," in light of lockdowns caused by the ongoing coronavirus pandemic. The work was created by Monica Moro, Raquel Martinez, Fernando Cezero, Teresa Mesonero and Alejandra De Luis.