HelloFlo presents 'The Period Fairy'

Quirky video for menstruation supply shop features snubbed mythical figure

HelloFlo is back with a new digital short featuring the story of a childhood fantasy character that's like the Tooth Fairy but a little different. … Meet "The Period Fairy."

The company is an online service for women to purchase supplies to aid during menstruation. The brand does not shy from irreverent humor in previous videos such as "Postpartum: The Musical."

This video features a girl discussing the Period Fairy with documentary-style interviews with mythical creatures that range from the Tooth Fairy and Santa Claus.

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