Select visitors will get to experience Havana life through the decades via a secret Virtual Reality (VR) experience using 3D animation.
Liam Murphy, senior brand manager at Pernod Ricard, said: "We’re very excited to be working with Found Studio, a wonderfully talented and forward thinking agency.
"The VR experience we are delivering within our brand home allows us to genuinely transport people to Cuba and give them a true sense of this unique and fascinating country where the Havana Club brand was born."
Marcus Moresby, creative director at Found Studio said: "We’re really excited to expand the possibilities of a VR experience by blending it with the real world at Casa Havana. This hidden encounter rewards the curious with the charming tale of a unique Cuban cocktail and its inventor."
Last year, Havana Club launched a series of pop-up summer mojito bars at London's Old Spitalfields Market.
In October 2014, the brand held an interactive seminar at Rumfest, taking place at the ILEC Conference Centre in Earls Court, London.
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