Good Energy "Ways to be good" by Creature

Renewable power provider Good Energy has launched a marketing campaign this week that speaks to the "eco-worriers": consumers who already care about doing the right thing for the environment through habits such as recycling and taking reusable bags to the supermarket.

The ad by Creature shows five ways "you’re already being good" and then encourages people to add just one more good thing to their lifestyle by switching to clean energy. It stars actress Jessica Clark, who appeared in BBC drama Versailles, and will run on Good Energy’s digital channels. The work was created by Josh Dando and Steven Dodd and directed by Ben Reed through Agile Films. 


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