BBDO New York rolls out back-to-school campaign for athletic wear brand
Houston Rockets shooting guard James Harden stars in another absurdist Foot Locker ad from BBDO New York. The 60-second TV spot features actor Colin Farrell as the little voice inside Harden’s head that seems to be responsible for his lolrandom antics. Foot Locker is also running the video on its social channels, including Snapchat and as pre-roll. Harden has been a spokesperson for Foot Locker for years, always starring in funny or quirky commercials that highlight his deadpan delivery, surreal sense of humor and impressive beard.